PROGRAMMATIC ADVERTISING PLATFORM MARKET ANALYSIS BY TYPE, APPLICATION, REGIONS AND COMPANIES FORECAST

  2024-09-13 |   Pages: 200+ |   Report ID: WR-2024-09-13-188731 |   Technology

Historical data: 2018 - 2023

Forecast period: 2024 - 2031

Quantitative units: Revenue in USD million and CAGR from 2024 to 2031

Report coverage: Revenue forecast, company ranking, competitive landscape, growth factors, and trends

Programmatic Advertising Platform Market

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1.1 SCOPE OF THE REPORT

1.2 MARKET SEGMENT ANALYSIS

1.3 REGULATORY SCENARIO BY REGION/COUNTRY

1.4 MARKET INVESTMENT SCENARIO STRATEGIC

1.5 MARKET ANALYSIS BY TYPE (USD MILLION)

1.6 MARKET ANALYSIS BY APPLICATION (USD MILLION)

2.1 DRIVER, RESTRAINT, CHALLENGE AND OPPORTUNITIES ANALYSIS

  2.1.1 MARKET DRIVER ANALYSIS

  2.1.2 MARKET RESTRAINT ANALYSIS

  2.1.3 MARKET OPPORTUNITY

  2.1.4 MARKET CHALLENGES

3.1 INDUSTRY TRENDS

  3.1.1 SWOT ANALYSIS

  3.1.2 PESTEL ANALYSIS

  3.1.3 PORTER’S FIVE FORCES ANALYSIS

3.2 POTENTIAL MARKET AND GROWTH POTENTIAL ANALYSIS

4.1 COVID-19 ANALYSIS

5.1 GLOBAL PROGRAMMATIC ADVERTISING PLATFORM MARKET, SALES AREA, TYPE

5.2 MERGERS & ACQUISITIONS, PARTNERSHIPS, PRODUCT LAUNCH, AND COLLABORATION IN GLOBAL PROGRAMMATIC ADVERTISING PLATFORM MARKET

7.1 GLOBAL PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE (2018-2031) (USD MILLION)

8.1 GLOBAL PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY TYPE (2018-2023) (USD MILLION)

8.2 GLOBAL PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY TYPE (2024-2031) (USD MILLION)

9.1 GLOBAL PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY APPLICATION (2018-2023) (USD MILLION)

9.2 GLOBAL PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY APPLICATION (2024-2031) (USD MILLION)

10.1 GLOBAL PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY REGION (2018-2023) (USD MILLION)

10.2 GLOBAL PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY REGION (2024-2031) (USD MILLION)

11.1 NORTH AMERICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY COUNTRY (2018-2023) (USD MILLION)

11.2 NORTH AMERICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY COUNTRY (2024-2031) (USD MILLION)

11.3 NORTH AMERICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY TYPE (2018-2023) (USD MILLION)

11.4 NORTH AMERICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY TYPE (2024-2031) (USD MILLION)

11.5 NORTH AMERICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY APPLICATION (2018-2023) (USD MILLION)

11.6 NORTH AMERICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY APPLICATION (2024-2031) (USD MILLION)

12.1 EUROPE PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY COUNTRY (2018-2023) (USD MILLION)

12.2 EUROPE PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY COUNTRY (2024-2031) (USD MILLION)

12.3 EUROPE PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY TYPE (2018-2023) (USD MILLION)

12.4 EUROPE PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY TYPE (2024-2031) (USD MILLION)

12.5 EUROPE PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY APPLICATION (2018-2023) (USD MILLION)

12.6 EUROPE PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY APPLICATION (2024-2031) (USD MILLION)

13.1 ASIA PACIFIC PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY COUNTRY (2018-2023) (USD MILLION)

13.2 ASIA PACIFIC PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY COUNTRY (2024-2031) (USD MILLION)

13.3 ASIA PACIFIC PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY TYPE (2018-2023) (USD MILLION)

13.4 ASIA PACIFIC PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY TYPE (2024-2031) (USD MILLION)

13.5 ASIA PACIFIC PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY APPLICATION (2018-2023) (USD MILLION)

13.6 ASIA PACIFIC PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY APPLICATION (2024-2031) (USD MILLION)

14.1 LATIN AMERICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY COUNTRY (2018-2023) (USD MILLION)/p>

14.2 LATIN AMERICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY COUNTRY (2024-2031) (USD MILLION)

14.3 LATIN AMERICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY TYPE (2018-2023) (USD MILLION)

14.4 LATIN AMERICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY TYPE (2024-2031) (USD MILLION)

14.5 LATIN AMERICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY APPLICATION (2018-2023) (USD MILLION)

14.6 LATIN AMERICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY APPLICATION (2024-2031) (USD MILLION)

15.1 MIDDLE EAST & AFRICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY COUNTRY (2018-2023) (USD MILLION)

15.2 MIDDLE EAST & AFRICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY COUNTRY (2024-2031) (USD MILLION)

15.3 MIDDLE EAST & AFRICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY TYPE (2018-2023) (USD MILLION)

15.4 MIDDLE EAST & AFRICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY TYPE (2024-2031) (USD MILLION)

15.5 MIDDLE EAST & AFRICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY APPLICATION (2018-2023) (USD MILLION)

15.6 MIDDLE EAST & AFRICA PROGRAMMATIC ADVERTISING PLATFORM MARKET SIZE AND SHARE BY APPLICATION (2024-2031)< (USD MILLION)/p>

16.1 AppNexus Inc. (United States)

  16.1.1 COMPANY DETAILS

  16.1.2 FINANCIALS (USD MILLION)

  16.1.3 PRODUCT SUMMARY

  16.1.4 RECENT DEVELOPMENTS

16.2 AOL Inc. (Verizon Communications Inc.) (United States)

16.3 Yahoo! Inc. (United States)

16.4 DataXu Inc. (United States)

16.5 Adroll.com (United States)

16.6 Google Inc. (Doubleclick) (United States)

16.7 Adobe Systems Incorporated (United States)

16.8 Rubicon Project Inc. (United States)

16.9 Rocket Fuel Inc. (United States)

16.10 IPONWEB Holding Limited (BidSwitch)

16.11 Adform (Denmark)

16.12 The Trade Desk (United States)

16.13 Turn Inc.

16.14 Beeswax

16.15 Connexity, Inc.

16.16 Centro, Inc.

16.17 MediaMath Inc.

16.18 Between Digital

16.19 Fluct

18.1 METHODOLOGY

18.2 RESEARCH DATA SOURCE

  18.2.1 SECONDARY DATA

  18.2.2 KEY DATA FROM SECONDARY

  18.2.3 PRIMARY DATA

  18.2.4 KEY DATA FROM PRIMARY

  18.2.5 INDUSTRY INSIGHT FROM PROFESSIONAL LEADERS

  18.2.6 MARKET ESTIMATION

  18.2.7 MARKET ESTIMATION: TOP-DOWN AND BOTTOM-UP APPROACH

  18.2.8 LEGAL DISCLAIMER

Market Segments

By Application
Governance
Commerical
Others

By Ad Format
Desktop Display
Desktop Video
Mobile Display
Mobile Video

By Transaction Mode
Real Time Bidding
Private Marketplace
Automated Guaranteed

By Enterprise
Small Medium Businesses
Large Enterprise

Companies

AppNexus Inc. (United States)
AOL Inc. (Verizon Communications Inc.) (United States)
Yahoo! Inc. (United States)
DataXu Inc. (United States)
Adroll.com (United States)
Google Inc. (Doubleclick) (United States)
Adobe Systems Incorporated (United States)
Rubicon Project Inc. (United States)
Rocket Fuel Inc. (United States)
IPONWEB Holding Limited (BidSwitch)
Adform (Denmark)
The Trade Desk (United States)
Turn Inc.
Beeswax
Connexity, Inc.
Centro, Inc.
MediaMath Inc.
Between Digital
Fluct

BROWSE INDUSTRY

  1. Consumer Goods
  2. Healthcare
  3. Food & Beverage
  4. Heavy Industry
  5. Service Industries
  6. FMCG
  7. Life Sciences
  8. Technology & Media
  9. Machinery & Equipment

    WHY CHOOSE US

  •   PROACTIVE
  • We manage our resources 24/7 to identify issues and address them before they become problems.

  •   QUALITY & RELIABILITY
  • We are committed to providing reliable and highly accurate data with an excellent quality control system.

  •   GLOBAL OUTREACH
  • 6 Major regions and 40+ countries level analysis accomplished.

  •   COMPETITIVE PRICING
  • Our pricing strategy is highly competitive in the market, without compensating on the quality and the timeline of project delivery.